When I approached the head of the team that constructed the tool after the meeting and shared the inaccuracies and my concerns, he told me that he’d rather have more data fluency through the ease of the tool and that inaccuracies were acceptable because of the convenience and widespread usage.
“I prefer more data that’s completely made up over less data that is actually accurate.”
This tells you everything you need to know about your company’s marketing and data analysis department and the whole corporate leadership.
Honestly this is not a new problem and is a further expression of the larger problem.
“Leadership” becomes removed from the day to day operations that run the organization and by nature the “cream” that rises tend to be sycophantic in nature. Our internal biases at work so it’s no fault of the individual.
It is not a new problem and that has been the case for a long time. But it’s a good visualization of it.
Everyone in a company has their own goals, from the lowly actual worker who just wants to pay the bills and spend as little effort on it as possible, to departments which want to justify their useless existence, to leadership who mainly wants to look good towards the investors to get a nice bonus.
That some companies end up actually making products that ship and that people want to use is more of an unintended side effect than the intended purpose of anyone’s work.
“I prefer more data that’s completely made up over less data that is actually accurate.”
This tells you everything you need to know about your company’s marketing and data analysis department and the whole corporate leadership.
Potemkin leadership.
Honestly this is not a new problem and is a further expression of the larger problem.
“Leadership” becomes removed from the day to day operations that run the organization and by nature the “cream” that rises tend to be sycophantic in nature. Our internal biases at work so it’s no fault of the individual.
Humanity is their own worst enemy lol
It is not a new problem and that has been the case for a long time. But it’s a good visualization of it.
Everyone in a company has their own goals, from the lowly actual worker who just wants to pay the bills and spend as little effort on it as possible, to departments which want to justify their useless existence, to leadership who mainly wants to look good towards the investors to get a nice bonus.
That some companies end up actually making products that ship and that people want to use is more of an unintended side effect than the intended purpose of anyone’s work.